Confirmit Stream

This year’s theme at ESOMAR Congress in Amsterdam was Impact. The venue selection and the program were certainly geared towards making an impact with delegates, and the numbers were proof with nearly 1100 attendees!

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After some tantalizing previews from Ole Andresen and Paul Quinn regarding the Confirmit Version 16 Feature Pack arriving this month, I would like to offer my preview of a feature that will streamline the report creation process, yet retain complete flexibility.

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We’ve announced today Confirmit’s acquisition ofTechneos, bringing together two strong and well known brands to work together to bring to market a really comprehensive set of tools to address the issues around mobile research and mobile feedback.

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There’s no doubt that one of the recurring themes in survey research, is that of declining response rates. There are many, many factors which have prompted this decline, and concerted effort is required on many fronts if we are to stabilize and even perhaps reverse this trend.
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Observant readers of this blog may already have guessed that we’re up to something on mobile surveys this year. And indeed, we are.

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