Making the Move to Apps for Research
By: Patricia Graham, CSO, Knowledge Networks & Sean Conry, VP, Confirmit Mobile (formerly Techneos)
Scanning various industry conferences and blogs, it's clear that researchers are finally thinking about mobile as an important channel for research. This comes as no surprise as the CDC's National Center for Health Statistics reported in Decemeber 2010 that during the period January - June 2011, 26.6% of U.S. households will have only cell phones (no "land lines"). The same study showed a staggering 51.3% when looking at the 25- to 29 -year-old bracket.
To read the complete article, check out page 31 of the 2011 CASRO Journal.
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