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Butler Group: Technology Audit - Confirmit

- White paper by independent third party

Confirmit is a specialist supplier of Enterprise Feedback Management (EFM) solutions. In the highly-competitive world of EFM; that is closely aligned with the information response-led requirements of the corporate Market Research (MR) sector, Confirmit’s Web-driven platform has been adopted as the survey-management technology of choice by many Global 5000 companies and leading MR agencies. The Confirmit product set, which is normally made available using an on-demand, Software-as-a-Service (SaaS), Application Service Provider (ASP) approach, provides end-user organisations with an extensive range of business-focused survey information, feedback analysis, and reporting facilities. End-user information services are delivered using a customer-configurable reporting portal that enables the design and delivery of reports to users across the business. In Butler Group’s opinion, the strength of the Confirmit solution comes from its open approach to service delivery, and the effectiveness of the product can be fully measured by the value put upon the data provided by the information professions that choose to use it.

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